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White titanium dioxide is a naturally occurring oxide of titanium, often used as a pigment due to its bright, white color. It's used extensively in industries such as paints, inks, plastics, paper, cosmetics, foods, and pharmaceuticals. It is preferred due to its ability to provide whiteness and opacity to products. It has a high refractive index, indicating its effectiveness in scattering visible light, resulting in a glossy, white appearance. However, since it is a potential carcinogen (when inhaled as a dust), proper handling and usage is necessary. Where possible, other safer alternatives could be explored.
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